M/S SRTC TerraVita Dynamics

Privacy Policy

Website: www.srtcfoods.in • Effective date: December 06, 2025

1. Scope

This Policy applies to www.srtcfoods.in and any related online Services that link to or reference this Policy.

2. Information We Collect

2.1 Personal Information

Full name, phone number, email address, billing/shipping address, order details, and payment identifiers necessary to process purchases.

2.2 Non‑Personal Information

IP address, device and browser information, OS, usage data, pages visited, time spent, referral sources, and anonymized analytics.

2.3 Sensitive Personal Data

Processed only with explicit consent and in accordance with the Indian Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.

2.4 Sources

• Directly from users (forms, checkout, support).
• Automatically through cookies, pixels, or analytics tools.
• From service providers (payments, logistics) as needed to fulfill Services.

3. How We Use Information

• Process and fulfill orders, payments, deliveries, and returns.
• Respond to queries, feedback, and provide customer support.
• Send confirmations, invoices, and other transactional communications.
• Provide updates, promotions, and newsletters (only if opted‑in; unsubscribe anytime).
• Improve our website, products, services, and user experience.
• Prevent, detect, and investigate fraud, abuse, or security incidents.
• Comply with applicable laws, regulations, and legal obligations.

4. Legal Basis for Processing

• Consent (including explicit consent for sensitive data and marketing).
• Contractual necessity (order processing, delivery, payments).
• Legal obligations (tax, accounting, regulatory compliance).
• Legitimate interests (fraud prevention, site improvement, security), balanced with user rights.

5. Sharing & Disclosure

We do not sell personal data. We share information only as necessary with:

• Service providers and vendors (payment gateways, hosting, email, analytics, logistics, customer support).
• Business advisors (auditors, lawyers) under confidentiality obligations.
• Government or law enforcement when required by applicable law or legal process.
• Corporate restructuring events (merger, acquisition), where data is transferred under similar protections.

6. Cookies & Tracking

We use cookies and similar technologies to operate the site, analyze usage, remember preferences, and personalize content. Users can disable or manage cookies via browser settings; some features may be limited if cookies are disabled.

6.1 Types

• Essential cookies: core site functionality and security.
• Analytics cookies: traffic measurement and performance insights.
• Preference cookies: remember choices like language and region.
• Marketing cookies (if used): show relevant offers; used only with consent where required.

7. Data Security

We implement reasonable technical and organizational safeguards to protect information. However, transmission and storage over the Internet cannot be guaranteed to be 100% secure.

8. Data Retention

We retain data only for as long as necessary for the purposes described or as required by law (e.g., tax and compliance), after which it is securely deleted or anonymized.

9. Your Rights

• Access and portability: request a copy of personal data.
• Rectification: correct inaccurate or incomplete data.
• Deletion: request deletion, subject to legal obligations.
• Restriction/Objection: restrict or object to certain processing.
• Withdraw consent: withdraw at any time for processing based on consent (e.g., marketing).
• Opt‑out: unsubscribe from marketing communications via provided links or by contacting us.

To exercise rights, use the contact details below. We may verify identity before fulfilling requests.

10. Third‑Party Links

Our website may link to third‑party sites. Their privacy practices are not governed by this Policy. Review the privacy statements of those websites.

11. Children’s Privacy

Our Services are not directed to children under 18. We do not knowingly collect data from minors. If such data is identified, reasonable steps will be taken to delete it.

12. International Users

Data is processed in India. Laws in other countries may differ. By using the Services from outside India, users consent to the transfer and processing in India according to this Policy.

13. Changes to This Policy

We may update this Policy from time to time. Changes will be posted on this page with a revised effective date. Continued use of the Services indicates acceptance of the updated Policy.

14. Contact Us

M/S SRTC TerraVita Dynamics
Shop No. 8, Khurana Complex, Chandar Nagar, Alambagh, Lucknow – 226005, Uttar Pradesh, India
Email: info@srtcfoods.in
Website: www.srtcfoods.in